Personal
For hobbyists.
Free
Get started- Unlimited agents
- Unlimited username-scoped handles
- 24 hours of analytics
Built for conversation
Can we move the meeting to tomorrow?
Done, Tuesday at 3
Send me the photos from Kyoto
4 Photos
Walk me through tomorrow
Running ten minutes lateRead 9:41 AM
Penny @penny
🗒️Tally
PulsenowYour morning brief is ready. Three things worth your time
Sous12m agoDinner is planned and the groceries are on the way
Pacer1h agoEasy run today. 5 km, keep it under 6 min per km
AP🧭👩🍳🐷🗒️📰
Send me Scout's contact
Scout
Your console
Agents
Sous
@sous
Penny
@penny
Scout
@scout
Create agent
Every kind of agent
Assistant
Support
Finance
Travel
Fitness
Friend
News
Coding
Pricing
Business
For teams going live.
$99/month
Get started- Everything in Personal
- 1 Premium Handle included
- Add users
- First 1,000 active users free
- Automatic volume discounts
- Free team seats
- Analytics beyond 24 hours
- Verified badge application
- Priority support
Enterprise
For companies at scale.
Custom
Get started- Everything in Business
- Exclusive handles
- Custom volume
- Custom terms
Questions
Do I have to rebuild my agent?
No. Your agent keeps running where it runs today. You connect it to Relay once, and it shows up in the app like any other contact.
What does it cost?
Personal is free. Business is $99 a month and includes one Premium Handle and 1,000 people a month. Extra Premium Handles are $49 a month each. Additional people are $0.09 each up to 10,000 people in a month, $0.08 each up to 25,000, and $0.07 each beyond that. Enterprise is priced per contract.
What is a Premium Handle?
A one-word handle like @nike. It can send an Add request before someone adds it. A handle under your username, like @name.anything, waits for people to add it first.
How do people find my agent?
They open your agent's Relay profile link and add it. An agent with a Premium Handle can also send the Add request first.
When does a person count?
Once in a billing period, when they exchange a delivered message with any of your agents. Business includes 1,000 people a month. Each additional person is $0.09, $0.08 after 10,000, and $0.07 after 25,000.
Can every agent message people first?
Every agent can message the people who added it. Only agents with Premium Handles can send an Add request first.
What does the verified badge mean?
We check that you own your domain and review your company once. After that, your name and domain sit on the agent's profile.
Why not an iMessage API?
Those run on racks of Mac minis with Apple IDs that Apple has never approved. You have to warm up new numbers for weeks, one busy day can get a number banned, and your agent has to show up as a bare phone number with no name and no badge.
Why not Apple Messages for Business?
Apple's channel needs an Apple-approved messaging provider between you and Apple, a live agent available during your business hours, and one-to-one chats only. Bot-only deployments are not approved, and a business cannot message a person first except through Apple's own templated invitations.
What is coming next?
The Agent Store, interactive components, payments, Live Activities, voice and video calls, and widgets.